With smart-FLEXXLINE, not only are bags, wallets, suitcases and backpacks given a nicer appearance, but thanks to the NFC functionality integrated into the emblem, they are a cut above their completion. With just a tap of their device, customers can access online shops, social media accounts, websites and product information. The possibility of downloading certificates of authenticity, care and warranty information offers provide a real added value. On the other hand, manufacturers remain in contact with their customers even after the sale via time-controlled marketing and sales campaigns as well as social media links. In addition, product strategies for specific markets can be specifically planned based on the analysis possibilities.